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„FROM DIGITAL SHOPPING EXPERIENCE TO SOCIAL INFLUENCE: EXAMINING THE ROLES OF ONLINE SHOPPING EXPERIENCE AND INFLUENCER MARKETING IN SHAPING CONSUMER TRUST AND LOYALTY IN E-COMMERCE”, JTISI, vol. 3, nr. 1, pp. 28–40, iun. 2025, doi: 10.55583/jtisi.v3i1.2256.